TheNet wine

TheNet wine: 3,000 bottles for The Human Safety Net


The Human Safety Net and Genagricola, Italian largest agricultural company, joined forces to create TheNet.

The proceeds for the sales of this wine will support The Human Safety Net’s For Families programme, backing parents living in vulnerable circumstances during the first six years of their children’s life.

Buy TheNet and support vulnerable families

Join The Human Safety Net and Genagricola in the fundraising campaign and don’t miss the chance to buy a bottle of TheNet! Only 3,000 Magnum bottles are available, so harry up to book yours!


TheNet is a wine that shares the strength of people helping people. It provides for the classic encounter of Cabernet Sauvignon’s robust structure, fattened out with Merlot’s juicy red fruit. Aged on oak, this Magnum bottle takes on spicy notes and has an excellent long-term potential


Genagricola was born in 1851 thanks to the investment in the agricultural sector of Assicurazioni Generali with the acquisition of the Ca 'Corniani estate: a vast swampy and malarial area of 1,700 hectares of land, near Caorle, in the province of Venice, still the largest and most extensive reclamation carried out in Italy by a private entity. Today Genagricola Spa, the agri-food holding of Generali Italia, is the largest Italian agricultural company divided into 22 companies in national territory and 3 abroad, for a total of 15,000 cultivated hectares. There are five areas in which it operates as a protagonist: herbaceous crops, breeding, renewable energy production, viticulture and forestation.